End the Semester Strong

By: Kaitlyn Baase
There are three weeks left of classes a Ferris State. Or if you want to get really specific, less than two weeks of classes, and then a week of finals. I like to try and make it seem as short as possible. Its incredibly hard to do that though, especially since the weather is warming up and every other school in the world seems to be finishing up their semesters. But, don’t fret! It’s only three short weeks! Here are some tips and tricks to help end the semester strong.Image

Start studying now. Just because finals are three weeks away doesn’t mean you have to put off studying for another two weeks. Finals are going to roll around and as many college students will discover, they would rather put off studying and go enjoy the weather. Lock yourself in your room or a study room at the library for an hour or two a night and get done as much as you possibly can.

Don’t quit working out. With warm weather comes laziness. It may be super sunny out, but it doesn’t mean that you its acceptable to lay outside all of the time. Go for a jog, take a yoga class, do something! All the exercising will give you a way to take a healthy break from studying as well. Your body and mind will thank you in the end.

Get as far ahead on homework as you possibly can. Nobody really wants to do homework, I know. But do as much as you can before you really lose your motivation to summer. Just because it is warm outside doesn’t mean your grades should suffer!

Prioritize your life! Take a minute to think about what do you want to do before school gets out. Now take another minute to think about all of the things you HAVE to get done before school gets out. Make a list of everything you want to do and prioritize it. It’s a great way to visualize all of the stuff you have to get done before you can let go.

Save some time for fun. 
You always have to make some time to have fun with your friends. Spring would not be nearly as cool if it wasn’t spent having fun. Go check out some free concerts, spend some time with friends, and make some great memories to end out the semester.

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Senior Farewell: Jess McLean’s Story

Once upon a time a young woman drove 200 miles to step into Helen Ferris hall as a Ferris State University Music Industry Management student. But this fairy tale doesn’t have an evil step-mother or a ferocious dragon, just a naïve kid trying to figure out how to make it to commencement with minimal damage.Image

I switched into Public Relations during my second year by falling into the same trap that so many other students find themselves in—Dr. Bishop’s Principles of Public Relations class. Whatever “used-car-salesman magic” Dr. B possess had me switching into PR by the end of the semester and ecstatic to join the Public Relations program family.

I am finishing after three years at Ferris but the past 133 credits have felt disturbingly long at times. For all the current and future PR peeps out there, you do not need to come into this incredible family unprepared. I’ve composed a short list to help you succeed in the PR program. I proudly present my PR tool kit:

  • Watch. It’s pretty standard practice in the business building to see students in the classroom 10 or 15 minutes before class actually starts. As a PR student you will be held to the same standard—if not higher. Be prepared to arrive to Dr. Bishop’s classes early every day. Eventually, you’ll actually want to be there early. That’s when all the best jokes are told and awesome bonding happens. Plus, the Starbucks line is almost never long.
  • Support. We are all stressed. Every single one of us is feeling the pressure but we often forget that. You are not alone. Even if you feel like your PREL 341 lab grade was the worst and you’re never going to finish your campaign in time—seriously, we are all thinking the exact same thing. Find some sidekicks to vent to every once in a while and remind each other that everything is going to be alrighImaget.
  • Fuel. I am ashamed to admit that I spent 85% of my college career drinking energy drinks and coffee. Don’t be surprised to see 3 to 10 PR students in the Starbucks line before PRSSA meetings because it’s safe to say—we’re big fans. Whether it’s coffee, exercise, Reese’s peanut butter cups, or high fives, find something to help you get through the day. This program can be challenging and frustrating, but it is worth it.
  • Peeps. We have two really awesome resources in the PR program: Dr. Bishop and each other. It’s easy to stress about making connections in the real world but don’t forget that you have friends and peers that have connections too. One of the greatest parts about being in this program is that there are PR students already doing amazing things and they can help you do amazing things too.  
  •  Fearlessness. Ferris is a reasonably sized campus. There are students and faculty everywhere making things happen. These people need help. Take the time to adventure outside of your comfort zone. I can’t tell you how many things I’ve been able to add to my resume just from being adequately prepared and showing up.Image

With just a handful of classes left, I am sad to be leaving Ferris and the PR program. I feel incredibly lucky to be graduating with an amazing group of seniors that happily accepted me into their posse. I could not have imagined a better place to grow and flourish than in Dr. Bishop’s classes.

As to whether this fairy tale will end with a happily ever after, I am not sure. But at this point in the story I feel confident knowing that I love what I do

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Senior Farewell: Amy Bardell’s Story


Where did the time go?

It feels like yesterday when I was a shy freshman sitting in PRSSA meetings wondering what I had gotten myself into. I couldn’t get over how much my upperclassmen peers loved their program. Over the last year had switched my major three times and doubted whether this would be the one that struck a chord for me.

10253371_774629909214964_1370263304_nWell, three years later and graduation is creeping up on all of the seniors in the public relations program. Senior sendoff will be upon us in two weeks and graduation about two weeks after that. And while it’s been a whirlwind of projects, extra activities, and on-the-go learning, I wouldn’t change my decision to be part of this group.

Everyone has been such an influence, whether it’s the seniors that graduated in 2013 or the energetic sophomores and juniors. Your willingness to better yourselves and this organization make me a proud senior. I can’t wait to see where you all end up as professionals!

Until then, I look forward to a sunny summer in Big Rapids and the start of my post‑graduation internship. And for those of you that will also grace Big Rapids with your presence this summer – we’ll have to create more PR peep memories.


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Senior Farewell: AJ’s Story

Saying goodbye to PRSSA is probably one of the toughest parts of my senior year.

 When I left the graphic design program at Ferris, I was lost and had no idea what else I could possibly do with my life. Looking back, I’m impressed to think about what I could have chosen to do instead. I could have gone to Kendall and continued to pursue a bachelor degree in graphic design. I could have gone back to the East side of the state and studied information technology or web development.Image

Instead I took a look at the public relations program at Ferris and discovered a gem so valuable I couldn’t believe it. With a program so unique no other program in the nation can compare to it and the opportunity to utilize my design skills in a unique and exciting way, I jumped head-first into PR my first semester. I immediately volunteered to fill the position of treasurer in PRSSA and did everything I could to help my fellow classmates and PR peeps anyway I could.  Since then I’ve grown as a leader and this past year I had the honor of being the president of PRSSA. I couldn’t be more grateful for such an incredible opportunity.

From the PR program I made friends and connections that I am looking forward to keeping in touch with over the course of my professional life.  My lessons and experiences I have had during my time at Ferris have prepared me for what I think will be a very successful business career.

With all that being said, I’m going to miss showing up in IRC 107 every Thursday to be part of a proactive, forward-thinking group of individuals whose futures are incredibly bright. You will all be in my thoughts and if you ever need to reach out for advice from someone, I am always willing to listen and do what I can.

I’m so glad I met you all. I hope to see you in a business meeting sometime in the future.


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Ferris State PRSSA \Welcomes President for 2014-2015

By: Carman Plank

Internal relations is working on senior sendoff, chapter development is wrapping up their blogs for the year, and client relations is finishing up last minute touches on their client work with just over a month left of classes. It’s hard to believe that this year in Ferris State PRSSA is coming to an end. With that being said, PRSSA would love to welcome Kaitlyn Baase as the president for the upcoming 2014-2015 school year.

“I chose to take on the presidency because PRSSA has done so much for me that I felt it was the perfect opportunity to give back to such a wonderful organization,” said Kaitlyn, soon-to-be senior in the public relations programImage.

When Kaitlyn isn’t deciding on a mocha frappucino versus a caramel frappucino from Starbucks, or jamming out to Taylor Swift, she is working hard at planning blogging schedules and speakers to bring in to better the PRSSA chapter.

When she was a sophomore she took on the challenge of being blog manager, and soon realized that if she kept growing as a leader, the impact she could make on PRSSA would be astronomical. Therefore, her junior year she accepted the position on Vice President of Chapter Development.

“I learned a lot as the VP of Chapter Development,” she said. “It really helped me learn how to run an organization and just get things done.”

Her involvement doesn’t stop there, though. Along with her experience in PRSSA, she was the captain of the Ferris State University cheerleading team and has held two internships, one of which she is currently doing at a cheerleading company called JAM! Brands.  She also works at University Advancement & Marketing at Ferris State University. WHOA! Where does she get the time?!

Kaitlyn has three main goals that she would like to accomplish as her time being President, including:

1)      Work on our involvement on campus.

2)      Work on developing members professionally.

3)      Work on becoming a big ole’ happy PR family. (:

In her words, “I have a lot I want to do to help make this organization take the next step towards being ‘professional cool’.”

With her in office, PRSSA has no doubt that she will be able to accomplish these goals and we can’t wait to see where next year will take us. 

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Jessica McLean: Taking the PR World by Storm

 By: Noura Ashri

Jessica McLean has done a lot to prepare for her career in the field of Public Relations in a short amount of time.

Jess is 21-year-old senior, majoring in Public Relations. She came to Ferris from Oxford, MI. Originally, she enrolled at Ferris for Music Industry Management, until she took a PR class with Professor Bishop that changed her mind.Image

Her mind was made up once she learned that speech writing and presentation was a huge part of the public relations industry. After she fell in love with public speaking and debate classes, she decided to also take up a minor in Communication.

 “I was hooked after Dr. Bishop’s PREL 240 class. The more I learned about PR, the more I became drawn to other parts of the career like writing, advocacy, event planning, crisis management, and social media,” McLean said.

Mclean has had four internships during her time at Ferris. During her second year, she interned with EasyEventPlanning.com. It was a virtual internship where she wrote content for their website and did search engine-optimizing research. Afterwards, she did a short internship with a non-profit organization called, One With The Water, where she assisted with social media and website content.

Last summer, she also worked with website called Dumblebee where Jessica created and implemented a social media campaign and managed a team of other interns. Her most recent internship was with Bad Rhino, Inc. where she was given the opportunity to manage their Facebook, Twitter and Instagram accounts.

Jessica is also very active on campus. She is a student receptionist at the FSU President’s Office, a writer for the College of Business website, president of Bulldog Radio, and the social media manager for Ferris State PRSSA.

Right now Jess is busy working on her capstone project. She is excited to be working with WISE, a local women’s shelter that supports women and families that have been affected by domestic abuse victims. Jessica is hoping to find a job after graduation where she can put her love for writing to use and make the world a better place. 

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A Quick Glance of the Rest of the Semester

As the semester begins to wind down, we have some exciting things happening at Ferris State PRSSA. Here is a quick look at what you can expect for the rest of the semester:

  • Presidential elections will take place on Thursday, March 27. Presidential candidates will have the opportunity to give a speech as to why they want the title of president and what they plan to do with it. Other e-board applications are due on the 27th as well.
  • Our first ever Detroit agency tour will be taking place on Friday, March 28. We are headed to Helloworld and Franco Public Relations group. Our bus will be leaving at 7 a.m., so make sure you are at the IRC in time to get some coffee before heading out.
  • Adrienne Wallace and Derek DeVries will be heading to Ferris State University on Sunday, April 6 for a quick lesson on online portfolios. We know it’s a Sunday, but you’re probably just going to sleep all day anyways. Why don’t you come and learn about how important online portfolios are instead?
  • Senior Sendoff is Thursday, April 24. Though the location is still a secret, we can tell you that you are going to have a blast! Wear your best formal attire and get ready for some tears as we say goodbye to our great seniors.
  • Our end of the semester newsletters will be distributed at our last meeting of the year, May 1. And most likely, we will have pizza to celebrate a great year. So come happy and ready to eat!
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